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7 Unheard Principles of Using Animation in UX

7 Unheard Principles of Using Animation in UX

We all have seen cartoons during our childhood days. Some of us even enjoy cartoons till now like Tom and Jerry, Right!  But have you ever wondered how these cartoons look so real? This real effect given by the cartoon is called Animation, an approach where photos appear to be in motion. The definition of animation goes by the process of display of a sequence of static images or pictures in a rapid movement to create an illusion of motion. It is a simulation of action created by a series of images. Now a days, static images are not enough for better user experience. The focus on animation has become an important part of designing to entice and attract customers. For this, it is important to know the principles of using animation in UX. What would you prefer, a book to read history or a video to view history? Surely, anybody would pick a video over a book? And here comes the User Experience into play. Also, according to some statistics it has been found that animated explanations and guidance videos have led to an increase in leads and conversions in online stores. With the rapid increase and change in technology, designers are utilizing UX animation principles to improve user experience and influence the behavior of the customers.  Want to know what these principles are?  We bring you the seven basic principles that is used by the top designers to help you with the UX design and experience. Principles of UX Animation 1 Timing Timing is the number of frames (time) required for an object to move. In a...
How to Design Voice User Interfaces?

How to Design Voice User Interfaces?

Alexa, play the best 90’s songs? Alexa, What’s the weather report today? A simple speech can provide solutions and complete tasks without much hassle. You all must be aware of Alexa, and most of us are using them at home or office space. Alexa and others such as Google Assistant, Siri, Cortana, etc., are all examples of such Voice User Interface (VUI). Voice User Interface is a speech recognition technology that allows the user to interact with electronic devices like computers, smartphones, etc., through speech or voice commands. If simply put, Voice UI is the interaction between people and the devices. It is the mode of communication between humans and machines. Such type of communication with passing time has led to a drastic increase in technology and interests of the people.  Voice UI, as the name suggests, uses voice as the primary mode of interaction with its unique features. Voice user interface is the visual, audio, graphical and tangible interface that allows voice interaction between humans and devices. For e.g., Apple’s Siri and Amazon’s Echo Spot (a smart speaker), combines both Voice UI and Graphical UI. The voice interface allows the users to initiate automated services and deploy the daily tasks quickly and in an intuitive manner. It is found that users prefer to have a conversational tone when using Voice UI’s. For example, Amazon’s Echo Dot, Apple’s Siri, Google Assistance, etc., they have become a known household name now. People are most likely to interact about the weather, finding the nearest grocery store, match scores, and to play music, among other things. Though more can be achieved with the Voice...
Importance of logo for Business – Top 5 Reasons

Importance of logo for Business – Top 5 Reasons

McDonald’s, Domino’s, Wendy’s, KFC, etc., what comes into your mind when you think of such brands? I am sure it is none other than ‘Logo’. Every big company that has made an impact on people’s minds and lives have the logo in common. In a simple explanation, Logo is a visual element that represents the company or a brand. It promotes public recognition of the business among masses and conveys the personality and values of the company with the colors, elements, and fonts used in the logo. The logo works as a brand identity of the business, which leaves a mark of an impression on the public’s mind. For example, Coca Cola, Nike, Apple, H&M, Starbucks, Adobe, etc, every type of industry has its own logo. A good logo signifies what a business is all about. It is the company’s most significant asset. The sole purpose of a logo is to let the users and audience identify the business, product or service, that they are dealing with. We have discussed certain features below, that a logo brings to the brand and the product.  Importance of Logo for a Business Know the reasons why the creation of a strong business logo is mandatory to have an endearing business presence in the market.  #1 Builds Corporate Identity If you’re starting or having your own business, what is the first thing that you would want for your company? Corporate Recognition is the first thing that comes to mind. You must be thinking of how corporate identity is the one among all the factors? How often do you remember the company’s name while...
5 Most Common Project Management Challenges

5 Most Common Project Management Challenges

Project Management is a series of processes that practices various methods to meet project objectives. It helps in strategizing, initiating, planning, controlling and achieving the end result.  It is a comprehensive and complex process that involves more than planning and managing the project. It requires the application of knowledge, skills, experience, and tools to complete the project according to the requirements. Balancing various aspects and elements of projects like time, scope, resources, technology, people, etc. is quite a hectic and challenging job for an individual to carry. It needs proper planning, data and skills to manage it from the 360-degree perspective. There are many challenges that are being faced by the managers while managing the team and making them work with each other more collaboratively, effectively and efficiently.  Let’s find out what are those challenges: Challenges While Managing a Project If you want to know what kind of project management challenge is being faced by individuals, then continue reading below: 1 Team Management Managing a team that is spread in different departments is a big challenge for project managers. Keeping team members on the same page and in loop will help the managers to know how the progress is going and whether the team members are on the same page or not. Team Management is the real project management challenge faced by the managers. Every challenge has a solution, so this problem. Once the process is fixed, then there is no turning back.  To avoid such an issue of confusion and problem, the manager can avoid this situation by bringing all the members working on the project at a...
How designers are changing the face of business?

How designers are changing the face of business?

Design is not a digital or modern era activity. Design is more than a pursuit of decoration, pattern or drawing. Design is a vast term, but if I talk about the online world, then it is more than the banners and websites. Also, it is evident that with time, the facet of design and designers have changed tremendously. Designers give the product or brand, a life through designs. With the emergence of digital business and the social world, the design is the new poster boy of the business world. This upliftment of design in the business has upgraded designers with a focus not only on design, but also on strategy, planning, user interface and experience among others. Designers today are coming up with more creative work and better performance because of the extended scope and process. This is leading to the phase where designers are changing the face of businesses. Good design provides an effortless and personal touch with every experience. A brand helps to transform a business with its powerful statement through design. In this blog, you will come to know how to stay apart from the competition with a revolutionary design.  Transformation of Businesses with Design 1 Designers are Storytellers If you wish to promote your brand or product, there can be no better storyteller than a designer. With creativity running in their veins, designers are the chief communicators of your brand. An authentic brand story conveys what the brand is, brand aims and its future plans to the audience. The message should be clear and attractive. A good designer knows that a brand story is important...